Are you aware of Franchisor responsibilities?
Entering into any Franchisee/Franchisor relationship is an exciting time as it brings about opportunities for expansion and growth. However, franchise owners have a number of responsibilities that they must follow when managing any Franchisee relationship.
In Australia, the ACCC has an in-depth Code which outlines Franchisor responsibilities which are owed to Franchisees. If the Franchisor receives a written request from the Franchisee for disclosure, then the Franchisor must provide such written disclosure.
Examples of disclosure include:
- Financial details of the Franchisor
- Copies of lease arrangements
- If applicable and not known at the time of disclosure, then the Franchisor must disclose 'other matters' as defined by the Code. These include any changes of ownership structure, court proceedings on foot against the Franchisor, and changes to intellectual property and trademark rights.
Once you have entered into a Franchise Agreement, what are common provisions that a Franchisor must provide to Franchisees?
Once the agreement has been entered into, the Franchisor still has a number of obligations to its Franchisees to ensure an effective working relationship continues. These include:
- Ensuring that the Franchisee has adequate geographical space to trade. It will be detrimental to any working relationship if you were to enter into an expensive franchise relationship only for another franchise to open up over the road. Hence, if this happens, you must immediately raise this concern with the Franchisor and, if necessary, seek legal advice.
- Ongoing staff support is required. Whilst it will be common for each respective Franchisee to hire and terminate individual employment agreements, this does not absolve Franchisors from employment obligations. Often there will be clauses within each franchise agreement whereby the Franchisor will provide ongoing technical support and will provide the appropriate staff in certain situations, such as financial difficulties or legal problems. If this support is not required, you should immediately refer to your respective agreement and then consult a Legal Practitioner who can assist you.
- Product and stock supply must be consistent. When you enter into Franchise Agreements, often you are provided the right to utilise the trademarks and property of the Franchisor. For example, if you buy into a coffee franchise, you are provided with the labels and, more importantly, specific stock to sell in your store, such as the coffee beans, cakes and biscuits. If your Franchisor was to not provide you with coffee beans for a week, obviously it would be incredibly detrimental to your business. An ongoing Franchisor obligation (particularly in certain industries such as hospitality) is to provide enough stock and product for you to sell. This may come under ''good faith provisions'' within the Code.
- Obligation not to ''churn'' your site. Churning is where a Franchisor knows a particular site is failing to be profitable or successful and yet, instead of shutting down the site, they repeatedly sell the site to new Franchisees. Whilst 'churning' itself has not been regulated by the Code, if it is not disclosed properly upon entering into a Franchise Agreement, then it may constitute misleading or deceptive conduct or unconscionable conduct under the Australian Consumer Law.
How do Franchisees and Franchisors resolve any disputes that may arise?
The relationship between Franchisees and Franchisors is heavily regulated when it comes to dealing with potential disputes that may arise. For example, the Code states that a Franchise Agreement must contain provisions that outline how disputes are to be handled. If a complaint is put in writing and no resolution can be reached in three weeks, then either the Franchisor or Franchisee may refer the matter to a mediator. This can occur either under the terms of the Franchise Agreement or pursuant to the Franchising Code under the ACCC regulations.
Mediation must occur within Australia and, generally, each party will be liable for their own costs of the Mediation. If you receive or issue a complaint, then you should immediately seek legal advice. An experienced Legal Practitioner will be able to assess your case and provide timely advice about the strengths and weaknesses of your claim. A Legal Practitioner will also be able to assess whether the Code is being complied with and whether either party has a genuine complaint.
How can Sharrock Pitman help you?
At Sharrock Pitman Legal, as Accredited Specialists in Commercial Law and Commercial Litigation, we have extensive experience assisting Franchisees and Franchisors in disputes that may arise. Please contact us, and we can also advise you about your rights and obligations under any franchising agreement. Contact our Accredited Specialist in Commercial Law, Mitchell Zadow, on 1300 205 506 or complete the form below.
The information contained in this article is intended to be of a general nature only and should not be relied upon as legal advice. Any legal matters should be discussed specifically with one of our lawyers.
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For further information contact
Mitchell Zadow
Mitchell is the Managing Principal of our law practice.
He is an Accredited Specialist in Commercial Law (accredited by the Law Institute of Victoria). He also deals with areas of Employment Law, Wills & Estate Planning and Probate. For further information, contact Mitchell on his direct line (03) 8561 3318.